[{"id":412544925932,"handle":"20230902-all-products-for-real","title":"20230902 - ALL PRODUCTS FOR REAL","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2023-09-02T10:36:09-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"Merch2Rock"}],"published_scope":"web"},{"id":415012651244,"handle":"20231121-all-retail-products","title":"20231121 - ALL retail products","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2023-11-21T12:13:42-07:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"WHOLESALE"},{"column":"title","relation":"not_contains","condition":"Wholesale"},{"column":"title","relation":"not_contains","condition":"wholesale"},{"column":"title","relation":"not_contains","condition":"FREE"}],"published_scope":"web"},{"id":398753005804,"handle":"all","title":"All","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2022-05-13T13:48:10-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"not_equals","condition":"singleton_gift"},{"column":"title","relation":"not_contains","condition":"PREORDER!"},{"column":"title","relation":"not_contains","condition":"Merch2Rock"},{"column":"title","relation":"not_contains","condition":"FREE"}],"published_scope":"web"},{"id":391346454764,"handle":"all-products","title":"All products","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2021-11-29T09:54:13-07:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"all"},{"column":"title","relation":"not_contains","condition":"PREORDER!"},{"column":"title","relation":"not_contains","condition":"FREE"}],"published_scope":"web"},{"id":439614177516,"handle":"any-scent-any-hold-1","updated_at":"2025-02-22T00:40:04-07:00","published_at":"2024-11-27T14:56:36-07:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Any Scent Any Hold","body_html":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cstrong\u003eCUSTOMIZE YOUR OWN HAIR PRODUCT! \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eHere's how it works: \u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e1️⃣ Choose your favorite pomade formula.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e2️⃣ Select the perfect scent from our exclusive library.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e3️⃣ Watch your personalized masterpiece come to life!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eNot sure what product is right for you? Take this simple quiz to find out! Click \u003ca href=\"https:\/\/lockharts-authentic.myshopify.com\/pages\/quiz-what-product-is-right-for-me-copy\"\u003eHERE.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eFor a detailed list of fragrances click \u003ca href=\"https:\/\/lockhartsauthentic.com\/pages\/asah-scent-notes\"\u003eHERE.\u003c\/a\u003e\u003c\/p\u003e"},{"id":439616766188,"handle":"black-friday-2024","updated_at":"2025-02-22T00:40:04-07:00","published_at":"2024-11-27T16:17:51-07:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Black Friday 2024","body_html":""},{"id":270894956718,"handle":"hair","title":"Hair Products","updated_at":"2025-02-22T00:40:04-07:00","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e\n\u003ch2 style=\"text-align: center;\"\u003e\n\u003cspan style=\"color: #000000;\"\u003e\u003c\/span\u003e\u003ca href=\"\/collections\/main\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #f40000;\"\u003ePLEASE CLICK HERE TO GO TO\u003cbr\u003eOUR NEW HAIR COLLECTION PAGE\u003c\/span\u003e\u003c\/strong\u003e\u003c\/a\u003e\n\u003c\/h2\u003e","published_at":"2021-07-05T11:04:39-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Hair"},{"column":"title","relation":"not_contains","condition":"PREORDER!"},{"column":"title","relation":"not_contains","condition":"FREE"},{"column":"title","relation":"not_contains","condition":"WHOLESALE"}],"published_scope":"web","image":{"created_at":"2021-11-24T09:24:09-07:00","alt":"Hair | Lockhart's Authentic","width":1808,"height":1776,"src":"\/\/lockhartsauthentic.com\/cdn\/shop\/collections\/hair-904779.jpg?v=1637771049"}},{"id":435851886828,"handle":"hair-except-collabs","updated_at":"2025-02-22T00:40:04-07:00","published_at":"2024-10-05T11:42:37-06:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"HAIRQUIZ","body_html":""},{"id":443909079276,"handle":"fbb1g1","updated_at":"2025-02-22T00:40:04-07:00","published_at":"2025-02-03T12:51:10-07:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"President's Day Sale","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0581\/6667\/3582\/files\/PRESIDENTS_DAY_SALE_2025.png?v=1739805170\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003eNote: The \u003cstrong\u003e$0.99 EZ Wash Presidential Goon Grease\u003c\/strong\u003e will \u003cstrong\u003eUNLOCK\u003c\/strong\u003e in your shopping cart after you add over $50 worth of products to your cart.\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cstrong\u003eBOGO\u003c\/strong\u003e Discount code: \u003cstrong\u003eFBB1G1\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003eOnly products in this collection qualify for BOGO Free deal.\u003c\/div\u003e"},{"id":391435649260,"handle":"sale-items","title":"Sale items","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2021-12-01T10:43:29-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_set","condition":""},{"column":"title","relation":"not_contains","condition":"PREORDER!"}],"published_scope":"web"},{"id":418624405740,"handle":"main","title":"SHOP HAIR PRODUCTS","updated_at":"2025-02-22T00:40:04-07:00","body_html":"\u003cp style=\"text-align: center;\"\u003e.\u003c\/p\u003e","published_at":"2024-01-16T14:04:31-07:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Hair"},{"column":"title","relation":"not_contains","condition":"PREORDER!"},{"column":"title","relation":"not_contains","condition":"FREE"}],"published_scope":"web","image":{"created_at":"2024-01-17T12:22:09-07:00","alt":"SHOP HAIR PRODUCTS - Lockhart's Authentic","width":1808,"height":1776,"src":"\/\/lockhartsauthentic.com\/cdn\/shop\/collections\/shop-hair-products-105076.webp?v=1705519330"}},{"id":415793348844,"handle":"special-collection-for-buy-2-gift-1-free","title":"Special collection for BUY-2-GIFT-1-FREE*","updated_at":"2025-02-22T00:40:04-07:00","body_html":"","published_at":"2023-12-01T11:51:37-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"mash"},{"column":"variant_price","relation":"greater_than","condition":"19.98"},{"column":"title","relation":"not_contains","condition":"wholesale"}],"published_scope":"web"}]
Lockhart's Heavy Hold is not for the faint of heart, it is a very heavy hold! Warming this pomade up in your hands is essential to properly distribute the pomade through your hair. Not nearly as difficult as most heavies on the market, however. Once in your hair it will hold your hair in any style you desire! From psychobilly wedges and raging pompadours, to mohawks and liberty spikes, it'll get the job done. The scent of this pomade is a fresh Coco Vanilla.
